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Dream-Team

How clients and creatives can work together to be an amazing creative team.

The client and creative relationship can be exciting, productive, fulfilling and produce amazing work that pleases everyone involved and, most importantly, makes a real difference to the business. However sometimes it can fall short of that. But never fear we’re here to show you how both sides can work together as an effective team. Teamwork
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augmented drinks

The oh god, isn’t the future scary? Augmented Reality post

There’s a lot of excitement about Augmented Reality in the tech world. That’s the business of layering on content to our views of the world through our screens. That excitement is gradually dribbling out to the rest of us. With the release of ARKit by Apple and a similar package by Google, it’s soon to
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Awemous-Quotes-10

You can add design to anything and make it better

Want to read an inspirational design story? Check out this article on water bottle designer Sarah Kauss, CEO of S’Well. S’Well make water bottles. Which conjures up an image like this: And then (if you care about the environment) you leap to this: But Sarah wanted to create a re-usable bottle that wouldn’t be thrown
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RIAS cardboard display house

What happens to architects design dreams?

Houses in the UK look like this. Those are new houses. Not hundred year old houses. Hundred year old houses look like this: That’s right. Pretty much exactly the same. What goes on in housebuilder’s minds? Don’t any of them want to try something new? Maybe there’s been some new materials invented during the last
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Marketing blogs you should be reading

We’d like to think ours is the only blog you’d ever need to read about marketing but that would be a big fat lie. There are loads of amazing, creative, inspiring people out there writing great things about marketing. So read on and fill your online world with marketing wisdom! Mark Ritson in Marketing Week Award
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clock ticking

Urgent is just bad time keeping

Urgent is the enemy of good design. Urgent is the enemy of your budget. Urgent is the enemy of your relationship. Urgent is the enemy of your designer’s tiny amount of free time. If you request something urgently, your expectation has to be that it will be created expensively and almost certainly will not be
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Illustration-In-Design-Projects

Five ways illustration can take your design project to the next level

In a world where stock photography and illustrations are easy to get hold of and no longer cost the earth, is there any reason to commission bespoke illustrations for your brand? We asked our Creative Director Sam Osborne (who is an illustrator when she isn’t creating designs for Awemous) to talk us through the world of illustration. “As
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