CLIENT: One Dog At A Time | PROJECT: Email Campaign and Newsletter | DETAILS: Concept & Design
The Charity One Dog At A Time has great news to share with their email subscribers, so they came to Awemous to devise a campaign to help get the message across. Using their existing brand guidelines, we created an upbeat and fun campaign that encouraged donations and showed exactly how the money raised was put to good use.
To work alongside this, we created a PDF newsletter that they shared with both subscribers and the wider public to showcase their excellent work.
Clear calls to action in both elements inspired people to sign up, donate and adopt the dogs from the rescue charity.