Branding and marketing is as important to micro businesses and the self employed as it to larger companies but it can seem out of reach, costly and time consuming. However this doesn’t have to be the case. We know what it is like to run a tiny enterprise because we run one ourselves. We know
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Urgent is the enemy of good design. Urgent is the enemy of your budget. Urgent is the enemy of your relationship. Urgent is the enemy of your designer’s tiny amount of free time. If you request something urgently, your expectation has to be that it will be created expensively and almost certainly will not be
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In a world where stock photography and illustrations are easy to get hold of and no longer cost the earth, is there any reason to commission bespoke illustrations for your brand? We asked our Creative Director Sam Osborne (who is an illustrator when she isn’t creating designs for Awemous) to talk us through the world of illustration. “As
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Back in 2014 we talked about how dancing was the fad of the moment. You drank or ate something and started to dance. There was no reason for the dancing – it just was. Somehow as a viewer you were meant to understand that the dancing was good and that the item you drank or ate
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Forget about new year’s resolutions, what should you really be doing to bring in more business? Marketing is the driving force of all business from new enquiries to long term customer relationships. How and why you communicate with your customers can make all the difference to your bottom line. Here’s a checklist of things to
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Another year rolls round and we’re all back at our desks with noses to the grindstone putting together clever stuff for businesses around the country. Happy New Year everyone. But first let’s take a quick look back at 2016. Sure Brexit and Trump happened and 90% of our heroes disappeared but there was some good
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We’ve put together at a range of ideas that can light a rocket under your business without you having to spend a penny! These tips range from looking at the way you invoice things to simply picking up the phone and chatting to your customers. Together they offer a package of ideas you can implement today
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Running your own business requires a huge range of skills, lots of which are hard to learn on your own. These free courses can help you gain those skills and improve your business. We’ve put together a list of the best free online courses that you can sign up for today. They cover everything from
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Does rejecting original design and using stock or mass marketplaces pay off in the end? Or is it a false economy? Hint: it doesn’t pay off. The internet has been a boon for the world. Information is now everywhere and easily accessible. Along with it, we have access to a whole world of digital goods
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